Localized Healthcare “Map-Pack” SEO

Conversion-Driving Impact.

Localized SEO To Get You To The Top Of Local Search Results

Google Business Profile Optimization
Continual GBP Posting With Fresh Graphics & Content
Claiming & Optimizing Local Citations & Directories
Claiming & Optimizing Website Aggregator Listings
Localized Competitive "Map Pack" Ranking Analysis

Some Of Our Recent Clients

Why Implement Local SEO?

Get Found At The Top Of Local Searches

Medical practices serve local communities and by-in-large have the vast majority of their patient base situated in close geographic proximity to their practice locations. Herein, Google geo-tags search results so that they are relevant to patients in a given geography. For this reason, Local SEO is absolutely critical for medical practices. The goal of Local SEO is to maximally:

Want to Learn More?

Frequently Asked Questions.

Answers to some of your most pressing questions about Localized Healthcare “Map Pack” SEO.

What Does Local SEO Entail?

Elements of Local SEO include:

Market Research Strategy
Google Business Profile (GBP) Strategy
On-page Localization Strategy
Local Business Listings Strategy
Online Reviews and Reputation Management Strategy
Local Content Creation Strategy
Local Competitor Analysis Strategy
Ubiquitous Event Strategy

What Are The Benefits Of Local SEO?

Local SEO helps medical practices get ranked:

at the top of search engine organic results
in the highlighted “3-pack” section of Google, which is above other organic results on SERPs
on Google Maps searches

For Local Service Businesses such as healthcare practices, ranking in these areas of search engines is critical for patient attraction.

What Must You Do To Optimize Your Google Business Profile?

A GMB profile must be thorough, complete, and active. Accuracy is critical for name, address, phone number, office hours, etc. Inconsistencies in your business profile data will destroy your local SEO capacity.
Take control of business photos, videos, map markers, exterior photos, business name, URL, directions, reviews, summary, address, hours, and phone number.
Regular post images and short videos for up-to-date relevancy and activity.
Harness FAQs to answer common questions.
Acquire reviews from a variety of platforms and respond to reviews.
Write a concise description of your business with keywords, location, and unique value propositions mentioned.
Ensure proper category selection, especially the primary category.
Ensure other data is properly addressed and use Google Messaging if you want customers to be able to message you.

What Is Incorporates In An On-Page Localization Strategy?

Website must be technically and on-page optimized
UVP should relay affinity, uniqueness, authority, quality, and convenience.
Website should possess basic pages and correct contact information
Create a unique page for each business location, especially if the content regarding the service offerings will be different, and create linked GMB profiles.

How Do You Perform Local SEO Market Research?

Build out a target customer profile and use keyword language relevant to their local searches as they would write or speak to perform a search.
- Poll potential customers to gauge desire for offerings
- Make a listing of rivals that are succeeding and failing in your community
- Assess how potential customers historically tried to solve what your solution resolves
- Map out how you relate to essentials of a community
Assess keywords and search volume.
Ensure your address maps to Google’s location mapping algorithms.
Discern where local and non-local firms rank with your various keywords and notate your wins overtime as your try different strategies.

Speak With Our Healthcare Marketing Experts Today To Craft Your CUSTOM Growth Strategy!

Testimonials

What our clients say.

Curato Health helped us scale our ENT practice into a multi-site, multi-disciplinary medical center. We were initially skeptical about the need for digital marketing since we were already busy, but we decided to take a chance with Curato... best ROI decision! These guys know medical practices inside-and-out! And they know exactly how to get you more patients that book appointments online and ACTUALLY SHOW UP FOR THEIR VISIT!

Tremendous work! We had no website, no online presence, and just relied on our decades of good community work. This worked great for us until a competitor opened a few miles away with nearly the same name as our practice! And they had a very powerful online presence and got busy very quickly. My practice became stagnant, especially my sleep study centers, and I realized that I had to make a change... I hired Curato and BOOM! We're busier than ever!

The guys at Curato seriously know what they're doing. We had a digital marketing company before that made us a lackluster website, minimal communication, and their 'social media posting' was just cookie-cutter holiday messages. We got rid of them, and we decided to partner with Curato Health. Totally different experience! We were already busy, but now thanks to Curato, we scaled up the practice to hire more docs and PAs, multiplying ROI!

We couldn't be happier! My partner and I dove into starting an independent internal medicine practice. We sought vendors that could help us get off the ground. Hands-down, our best decision was partnering with Curato. They understand all the challenges private practices face and launched digital marketing strategies tailored for our needs. As a startup, we needed to grow our brand, and Curato Health did an amazing job helping us!

I've been running my pain practice for 8 years now with an average website, no social media, no SEO, no asking for reviews, no ads, and no medical blogs. And I was doing just fine! But seeing my peers boost growth with digital marketing led me to explore. I found Curato Health and they've been amazing. I signed-up, and all my marketing is set with zero burden on me or my staff! I'm getting noticeably more appointment requests! Highly recommend!

Check Out Our Recent Clients

We drive proven results to top-rated healthcare organizations of all types and sizes.

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First Name

Last Name

Phone

Name Of Practice

Practice Website

Practice Specialty(-ies)

Number Of Locations

Number Of Providers

Monthly Marketing Budget

What Are Your Overall Practice Goals?

A healthcare practice in any maturity stage requires a properly integrated marketing infrastructure; impactful patient attraction, acquisition, and retention tactics; and effective strategic analytics. Partner with Curato Health to grow and thrive.

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Our Focus

We are a strategic marketing firm focused on igniting revenue growth for healthcare practices.

Marketing Foundations

Patient Attraction

Patient Acquisition

Patient Retention

Strategic Analysis